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Biotech corporates, allied with state agencies, attempt to ‘educate’ British consumers

In the US corporate tradition: Rebecca Mark was said to have ‘educated’ Indian decision-makers about Enron, with $60 million.

food biotech coverBritain’s special friend recently updated an ‘educational’ Food Biotechnology document.

It was produced ‘under a partnering agreement’ between the United States Department of Agriculture (USDA), Foreign Agricultural Service (FAS) and the International Food Information Council (IFIC) Foundation.

Its mission: “to provide vital information to communicators on food biotechnology”.

Note that, rather than referring to GMOs or genetic engineering the preferred terminology is now “biotechnology”. This report goes further, elaborating on the use of language to manipulate the undecided and giving a useful chart (below).

Words to use, words to lose

This vital information to communicators on food biotechnology, to all hoping to advance the growing of GM crops, would include IFIC’s funders, in particular: Bayer CropScience, Cargill, The Coca-Cola Company, Dow AgroSciences, DuPont, Monsanto, Nestlé, PepsiCo, Tate & Lyle and Unilever.

words to use gm chart

This chart, which is more clearly reproduced on page 12 of the document, is followed by a note: “To communicate with impact . . . your words must be uniquely yours. The intent of these lists is to raise your awareness of words that have been found to evoke negative or positive reactions from consumers. Although Words to Lose may sometimes be necessary, an understanding of their potential impact on certain groups will aid in more productive conversations with those groups”.

The ‘Hidden Persuaders’ . . .


Next: A ‘full-frontal’ attack on NGOs which oppose the growing of GM crops as presently developed

Why are credit ratings agencies still taken seriously by business people and governments, despite their track record ?

Many will agree with Professor Prem Sikka that the influence of these agencies is extraordinary.

the conversation logo

His article in The Conversation –  an independent source of news and views, sourced from the academic and research community – raises important points about credit ratings agencies:
  • They are a major money-spinner. In 2012, Moody’s reported profits of $1,077 million and 2013 is expected to produce record profits as investors seek shelter from growing financial uncertainty.
  • Notions of social stability, justice, and fairness are beyond their remit. The general message from the Moody’s downgrade is that the UK government must deepen its austerity program and attack hard-won social rights on education, pensions, healthcare and unemployment.
  • They can have a serious impact on national and household accounts
 Sikka looks at their track record

“For many years, the UK-based banks engaged in organised tax avoidance, money laundering, interest rate manipulations, mis-selling of pensions, endowment mortgages, payment protection insurance and many other scandals. These scams did not persuade credit rating agencies to reduce the UK’s credit rating. Perhaps they approved of hot money rushing to London to take advantage of scams.

“The very concept of risk assessment requires some openness and a relatively free flow of information, but credit rating agencies continue to give higher ratings to opaque jurisdictions. Bermuda, whose opaque structures often enable corporations and wealthy elites to avoid taxes elsewhere, is rated Aa2, while the economic powerhouse China is rated Aa3. Oil-rich Saudi Arabia is rated Aa3, the same as the Cayman Islands which is well-known for its secrecy, opaque structures and fiddle factories that facilitate tax avoidance.

“Credit rating agencies have a history of poor performance. Enron, the fraud-ridden US energy giant, collapsed in December 2001. Right until its demise, it continued to attract favourable credit ratings. These enabled the company to overstate its profits and assets and understate its liabilities. Credit rating agencies said that lessons will be learnt, but the banking crash once again has shown that the emperor had no clothes”.

And, most seriously, Sikka points out that the report of the hearing before the US House of Representatives’ Committee on Oversight and Government Reform recorded that Moody’s, Standard & Poor’s and Fitch, the world’s biggest credit rating agencies, maintained A-ratings for Lehman Brothers and US insurance giant AIG until early September 2009, just days before their collapse and bailouts.

He concludes that credit rating agencies wield enormous economic, social and political power, but do not owe a “duty of care” to the stakeholders affected by their opinions. These issues have now become the subject of several legal disputes. Credit ratings form the basis of economic experiments that can result in austerity drives, unemployment, loss of social welfare, and ruined lives; there is an urgent need to check the economic, social and political power exercised by them.
Read the article here.

PCU asked the author to explain why these organisations are taken seriously, despite their track record, adding ‘surely it has to be more than wining and dining the ‘right’ people’. He replied:

“They are taken seriously because they have the appearance of voodoo science, maths and jargon; business people and governments seek comfort in the idea that risks can be quantified and even eliminated. Risks are always manufactured and rarely eliminated – rather they are displaced – and that is what we have witnessed in the banking crash”.

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Population change? Regime change is difficult, so . . .

In this country,  politicians/corporates have often turned to education in the form of stage-managed consultations about controversial issues such as genetically modified crops and nuclear power. 

In Clare Short’s time, one DFID series actually had the minutes/findings of the workshops written in advance. 

The chairman and chief executive of Enron International, Rebecca Mark, disclosed that she had spent a substantial sum in India ‘educating’ the people, but refused to say who received the money.

 Robert Shrimsley jokes that it is now time to replace the existing population with a technocratic electorate: 

“EU commissioners are surely working on the details now. It won’t be easy. The Greeks have lived in Greece for some time and there is bound to be some resistance. But by putting their own interests before the European project, they have shown themselves unfit for office. 

“There will be some dispute over whether it is necessary to sack the entire population or just enough to ensure a working majority in elections. 

“Chancellor Merkel is understood to have offered to do whatever is necessary to make this plan work – and is ready to redesignate up to 11m Germans as Greek nationals to ensure a smooth handover. 

“They will not need to live in Greece but will be offered holiday homes and depicted as the heirs to Sparta, returning to restore frugality, greatness and dedication to the single currency. On arrival they will flock into Athens waving banners, secretly prepared in German factories, demanding “more cuts” and “fiscal compact now”.” 

Stymied by recalcitrant populations that refuse to commit mass suicide 

R. Vijayaraghavan adds that “Population change” has now entered the political lexicon, in addition to “regime change”.  

Hopefully tongue in cheek, he commends Robert Shrimsley’s FT “Sack the people” for showing the way for the neo-imperialists to help their puppet prime ministers or presidents in other countries, who are “constantly being stymied by recalcitrant populations that refuse to commit mass suicide.”